Search engine optimisation for Doylescapes

In January 2010 we were given the task of rebuilding the Doylescapes website to make it more Google friendly. All of the text and links on the site were contained in a Flash animation which made it difficult for Google to analyse the site.

We redesigned the layout of the code - maintaining the existing look and feel, but adding Google visibility. The new site was developed using W3C compliant XHTML and CSS, a table free layout, and new Flash programs with smaller on-screen area. The site is now much more Google friendly. The results can be seen at http://www.doylescapes.ie